The Hot Wheels x MoMA VW Beetle Type 1 Sedan (SKU JGV38) is a 1:64 die-cast replica of the 1959 Beetle in the Museum of Modern Art's collection. Mattel Creations lists it at $45.00 with a limit of 2 per customer. Mattel has not published a production number, so there is no official figure for how rare it is.
Hot Wheels x MoMA VW Beetle price: how much is it?
- Mattel Creations: $45.00, limit 2 per customer. The page showed "In stock" when we checked on October 29, 2026.
- MoMA Design Store: $45 for non-members and $40.50 for members, per its product page. When we checked the search listing it was marked as not currently available.
- Our releases page: records a Mattel Creations pre-order that ships November 6, 2026. See /releases.
Beware of unfamiliar sites showing the car at $13 or "sold out." Those are not Mattel or MoMA pages.
What you get
- Mignonette green ZAMAC body with a light olive green interior
- Opening rear hood showing a detailed engine replica
- Custom Real Riders wheels with whitewalls
- An acrylic display case inspired by the car on display in a MoMA gallery, with a slide-out drawer holding a booklet, plus a slipcover and an outer box
All of that comes from Mattel's product page. It is one of four cars in the collaboration; the others are the Citroën DS 23, the Jaguar E-Type Roadster and the 1965 Porsche 911 Coupe, all $45.
Hot Wheels MoMA Beetle eBay sold price
Our releases page records an eBay sold average of $49 across 10 sales as of October 26, 2026, against the $45 retail price. That is our team's check of completed sales. We tried to re-check eBay on October 29 and could not load the sold listings, so treat $49 as a snapshot of a small sample.
Why this matters for resale
- Museum license. MoMA branding and a display case make this a gift and design-collector item, not just a Hot Wheels pickup.
- Beetle appeal. Mattel notes the Type 1 became the best-selling automobile of all time in 1972.
- Limit of two. The per-customer cap suggests Mattel expects demand, but it is not a supply number.
- Series completers. Buyers who want all four cars may pay for a missing one.
Risks and the case against
- Thin margin. About $4 over retail before fees and shipping is a loss for most sellers. See our reseller fees guide.
- Unknown supply. If Mattel restocks, the premium disappears. The page showed in stock when we looked.
- Packaging risk. The acrylic case and outer box add bulk and damage risk in shipping.
- Small sample. Ten sales do not make a market.
Flip, hold or pass
This is analysis, not a promise.
- Flip: Only if you hold a unit at $45 or less and sold prices move clearly above retail after fees.
- Hold: If you collect Hot Wheels, Volkswagen or design-museum pieces. Keep the box sealed.
- Pass: If you would have to pay above $45 to get one.
For similar cars see our Hot Wheels RLC Nissan Skyline R32 guide and is reselling Hot Wheels worth it. More in the lowkey flips category.
Hot Wheels is a trademark of Mattel. MoMA is a trademark of The Museum of Modern Art. Volkswagen is a trademark of Volkswagen AG. Friends & Family is an independent reselling community and is not affiliated with or endorsed by them.
Sources
- Mattel Creations: Hot Wheels x MoMA VW Beetle Type 1 Sedan (price, limit, specs, other three cars)
- MoMA Design Store: Hot Wheels x MoMA collectible die-cast car, Volkswagen (member and non-member price)
- resell.ing releases page (ship date, eBay sold average, October 26, 2026)